Hi, I'm Arseni.
Product design leader crafting purposeful digital tools.
Move further, faster.
With over two decades of design leadership experience, I specialize in complex, high-stakes domains—quickly ramping up, simplifying workflows, and delivering tools that create real impact.My background spans agency leadership, independent practice, and in-house design. Having operated across these different modes, I am able to adapt quickly, execute efficiently, and bring a broad perspective to complex challenges. I have directed design efforts for successful startup exits, grown and mentored design teams, introduced innovative concepts, and served as an advocate for design at every level.
Currently, I lead Product Design & User Research at
Cleerly, where we work on freeing the world from heart attacks.
I also host the
Product Craft podcast, where I interview industry veterans to uncover what it takes to make great products and what craft means in the rapidly evolving environment.